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	<title>The Virtual Engineer &#187; digital prototyping</title>
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	<description>Life Experiences in the Virtual Engineering World</description>
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		<title>Autodesk University 2008: Innovation occurs during the &quot;bad&quot; times</title>
		<link>http://www.derrekcooper.com/2008/12/autodesk-university-2008-innovation-occurs-during-the-bad-times/</link>
		<comments>http://www.derrekcooper.com/2008/12/autodesk-university-2008-innovation-occurs-during-the-bad-times/#comments</comments>
		<pubDate>Wed, 03 Dec 2008 23:02:00 +0000</pubDate>
		<dc:creator>derrek.cooper</dc:creator>
				<category><![CDATA[au 2008]]></category>
		<category><![CDATA[digital prototyping]]></category>
		<category><![CDATA[innovation]]></category>

		<guid isPermaLink="false">http://www.derrekcooper.com/?p=134</guid>
		<description><![CDATA[I sat through one of the keynotes kicked off by Buzz Kross this am. I have to admit, I agree with the messaging coming out of Autodesk. Always one to try and stay impartial &#8211; Autodesk is definitely heading down the right path. Grossly paraphrasing, Mr. Kross, but here are a few blips that I [...]]]></description>
			<content:encoded><![CDATA[<p>I sat through one of the keynotes kicked off by Buzz <span class="blsp-spelling-error" id="SPELLING_ERROR_0">Kross</span> this am. I have to  admit, I agree <span class="blsp-spelling-error" id="SPELLING_ERROR_1"></span>with the messaging coming out of <span class="blsp-spelling-error" id="SPELLING_ERROR_2">Autodesk</span>. Always  one to try and stay impartial &#8211; <span class="blsp-spelling-error" id="SPELLING_ERROR_3">Autodesk</span> is definitely heading down the right  path.
<p>Grossly paraphrasing, Mr. <span class="blsp-spelling-error" id="SPELLING_ERROR_4">Kross</span>, but here are a few blips that I jotted  down.</p>
<p>&#8220;Digital Prototyping is Innovation&#8230;&#8221;</p>
<p>&#8220;..if you make a physical prototype, you are limiting innovation&#8230;&#8221;</p>
<p>&#8220;..much more design choices can be made if Digital Prototyping is  used&#8230;&#8221;</p>
<p>This was echoed by an awesome presentation by Burt <span class="blsp-spelling-error" id="SPELLING_ERROR_5">Rutan</span>, founder of <a href="http://www.scaled.com/">Scaled  Composites</a>. His presentation was really interesting. Paraphrasing a bit, but a  big take away for me in regards to design engineering in a troubled economy.</p>
<p><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="http://www.scaled.com/"><img style="margin: 0px auto 10px; display: block; text-align: center; cursor: pointer; width: 169px; height: 101px;" src="http://2.bp.blogspot.com/_jYOndOT15CA/STcQZe7XwFI/AAAAAAAAAkw/_Fj28Rvuv7U/s400/scaled.png" alt="" id="BLOGGER_PHOTO_ID_5275703518472683602" border="0" /></a></p>
<p>&#8220;&#8230;breakthroughs occur when we are <span class="blsp-spelling-corrected" id="SPELLING_ERROR_6">threatened</span>, during the bad times, not  the good times&#8230;&#8221; </p>
<p>He gave a reflection of the 1960w when we put a man on the moon. It was a  fragile time- fear of the cold war, <span class="blsp-spelling-corrected" id="SPELLING_ERROR_7">Cuban</span> missile crisis, unpopular Vietnam war  etc, yet INNOVATION still occurred.</p>
<p>So, yes, times are tough. But, there is <span class="blsp-spelling-corrected" id="SPELLING_ERROR_8">plenty</span> of opportunity out there to come out on top and fix what is broken. The tools are there, we as engineers need to use them smartly and get back to the basics and innovate. Lead the charge and show the world what we are all about.</p>
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