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	<title>The Virtual Engineer &#187; coffee pots</title>
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		<title>Upfront CFD for Consumer Products: A Wake-Up Call</title>
		<link>http://www.derrekcooper.com/2008/04/upfront-cfd-for-consumer-products-a-wake-up-call/</link>
		<comments>http://www.derrekcooper.com/2008/04/upfront-cfd-for-consumer-products-a-wake-up-call/#comments</comments>
		<pubDate>Sat, 12 Apr 2008 13:10:00 +0000</pubDate>
		<dc:creator>derrek.cooper</dc:creator>
				<category><![CDATA[cfd]]></category>
		<category><![CDATA[coffee pots]]></category>
		<category><![CDATA[consumer products]]></category>
		<category><![CDATA[dryer]]></category>
		<category><![CDATA[faucet]]></category>
		<category><![CDATA[heater]]></category>
		<category><![CDATA[mobile phone]]></category>
		<category><![CDATA[overn]]></category>
		<category><![CDATA[refrigerator]]></category>
		<category><![CDATA[shower]]></category>
		<category><![CDATA[upfront]]></category>
		<category><![CDATA[upfront cfd]]></category>
		<category><![CDATA[washer]]></category>
		<category><![CDATA[xm player]]></category>

		<guid isPermaLink="false">http://www.derrekcooper.com/?p=63</guid>
		<description><![CDATA[The more I do an unofficial market analysis, the more I think the potential for Upfront CFD is endless. There are all of the obvious applications for fluid flow and thermal simulation, but I find that often engineers do not even realize that they are having issues. I was at an event a few years [...]]]></description>
			<content:encoded><![CDATA[<div align="justify">The more I do an unofficial market analysis, the more I think the potential for Upfront <span class="blsp-spelling-error" id="SPELLING_ERROR_0">CFD</span> is endless. There are all of the obvious applications for fluid flow and thermal simulation, but I find that often engineers do not even realize that they are having issues.</p>
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<div align="justify">I was at an event a few years ago manning our booth. People were stopping by to see what all of the buzz was about. I gave him my 30 second pitch to what we do. I then said, &#8220;so do you have any flow or thermal issues?&#8221; He gave me the standard shrug and said, &#8220;no, not really. I don&#8217;t see any application for us.&#8221; Forever being stubborn, I said, &#8220;what does your company make?&#8221;. &#8220;Vacuum cleaners!&#8221;, he responded proudly. It was a defining moment for me. It is not in his mind-set to identify with &#8220;flow &amp; thermal issues&#8221;. It is my job to ask, &#8220;what are your design challenges?&#8221; Once I asked this question, the flood gates opened and they are now a great customer.</p>
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<p><img id="BLOGGER_PHOTO_ID_5188356667532502690" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_jYOndOT15CA/SAC-5mhN5qI/AAAAAAAAAOg/sa1Foh5LXdQ/s400/consumer1.png" border="0" /><br /><img id="BLOGGER_PHOTO_ID_5188357152863807154" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_jYOndOT15CA/SAC_V2hN5rI/AAAAAAAAAOo/RzXOSDzIq2E/s400/consumer2.png" border="0" />
<p align="justify">I tell people that the applications for Upfront <span class="blsp-spelling-error" id="SPELLING_ERROR_1">CFD</span> are endless. I woke up this morning and within a few minutes, I identified 15 applications. My <strong>mobile phone</strong> alarm buzzed early this am. As I rolled out of bed, I heard the roar of a public transportation <strong>bus</strong> (valves, <span class="blsp-spelling-error" id="SPELLING_ERROR_2">hvac</span>, hoses, radiators, electronics, hydraulics) outside my window. I walked into the bathroom, turned on the <strong>faucet</strong>, looked in the mirror and saw the <strong>washer</strong> and <strong>dryer</strong> in the corner, debated about a <strong>shower </strong>and went downstairs. I clicked on my <strong><span class="blsp-spelling-error" id="SPELLING_ERROR_3">XM</span> radio player</strong>, walked into the kitchen for some coffee and noticed the <strong>refrigerator, coffee pot, blender, oven, microwave </strong>etc. Strapped on my shoes and<strong> <span class="blsp-spelling-error" id="SPELLING_ERROR_4">ipod</span></strong> to walk the dogs as I heard the <strong>heater</strong> kick on. Oh yeah, I forgot to check my email on the <strong>laptop</strong>. Point is begin to think about devices and products and and ask <span class="blsp-spelling-corrected" id="SPELLING_ERROR_5">yourself</span> is there a fluid flowing in or around it or does it need to heat up or cool down? If so, you can probably optimize the design using Upfront <span class="blsp-spelling-error" id="SPELLING_ERROR_6">CFD</span>.</p>
<p align="justify"><img id="BLOGGER_PHOTO_ID_5188357479281321666" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://3.bp.blogspot.com/_jYOndOT15CA/SAC_o2hN5sI/AAAAAAAAAOw/oXUt4tVbA9E/s400/consumer3.png" border="0" /></p>
<p align="justify">The above images are only a small percentage of the 1000s of applications out there in the world. <span class="blsp-spelling-error" id="SPELLING_ERROR_7">CFD</span> has been around for along time, but has really been used predominantly by specialists. Often people in the Consumer Product world, thought <span class="blsp-spelling-error" id="SPELLING_ERROR_8">CFD</span> was too complicated or was over-kill for their needs. Times have changed &#8212; go see for yourself.</p>
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